International street style has always been an obsession of mine. In my spare time I find myself scrolling through the pages of Facehunter, the Sartorialist and Lookbook.nu, salivating at the unique appropriation of clothing. So you can imagine I was stoked when I saw Philomena Keets, author of Tokyo Look book, would be giving a lecture at my abroad school; London College of Fashion. Living in London I already bore witnessed a mélange of gritty street fashion, but learning about Tokyo meant a new style infatuation.
Keets, a tall British anthologist with pin straight blonde hair, blew my mind when she told my class she received her PHD in Tokyo street style. She describes her thesis project as roaming the street of Tokyo with photographer Yuri Manabe capturing the stylish and spectacular looks that define Japanese youth. Her pictures showed chipper teens wearing Gucci and construction gear, with hair all colors of the rainbow. At first looks these boys and girls seemed like they got dressed in the dark, but on closer inspection, and with the help of Keets research, I came to find that their looks represent various Japanese subcultures. Here are just a few of my favorites:
Cosplay, meaning costume play, is a performance art where players dress themselves in elaborate costumes and make up and act out the role of their favorite anime or manga characters. Player usually dress and act at Cosplay conventions, but some dedicated few consider it a life style and dress and act like a character.
Gyaru Gal go for the bling. This look evolved from hip hop, but Gyaru gal’s differ from the classic American R& B style. A gyaru girl has a dark tan, long curled locks in shades of blonde, brunette or pink, sparkling ‘Lame’ make-up and some high platform shoes. Gyaru girls have been known to wear platform shoes with a 10 centimeter heels! Gyaru girls swarm the Shibuya district for hot tight ensembles and photo ops.
Elegant Gothic Lolita, my personal favorite. These darling girls adorn themselves in lace infused baby doll dresses to create an Alice in wonderland meets French maid look. The EGL look captures the Victorian era with peter pan collared blouses and crinoline puffed skirts. Mixing childlike looks with adult sensuality, Gothic Lolitas create a look that would tempt Humbert Humbert.
To some involvement and dedication of the Cosplayer and Gothic Lolitas may seem superficial and narcissistic. But to me it represented creativity and a much needed break from the norm. Keets describes walking through the Yoyogi park as entering a fantasy world where anime characters came to life. The lecture fuel my fascination with international looks and inspired me to adds some Lolita hints to my own wardrobe.
